| 摘要: | 行動科技的發展正迅速改變現今校園學習的環境和方式。根據 2013 年 Google 調查報 告，台灣智慧型手機的普及率已達 51%。除了通訊上的便利外，智慧型手機也讓數位學習的 應用更為便利與行動化。近年來，不少學者結合智慧型手機和相關應用程式(例如，電子郵 件、簡訊服務和臉書) 來增進英語學習的多元性。相較於簡訊服務(short messaging service)，多媒體簡訊服務(multimedia messaging service)可傳遞更豐富的資料(例如， 圖片和影音檔)，提升英語學習者的興趣。然而，過去應用 SMS 或 MMS 的相關研究多著重在 英文字彙的學習，對於即時性互動式的英語對話較少著墨。在行動化學習日益普及的環境 下，MMS 的應用價值值得進一步的研究。近年因國際觀光旅客來台灣的人數增加，觀光英文 的學習越顯重要，尤其台灣學生的英語能力普遍不佳。有鑑於此，本研究將採雙碼理論(Dual Code Theory)(Paivio, 1986)的概念，以 MMS 為平台開發建構觀光英語教材，探討學生互動 式學習觀光英文之可行性與學習成效。透過準實驗設計，實驗組將以智慧型手機的 LINE 作 為學習平台，對照組則以個人電腦的 Facebook 作為平台，探討 LINE 與 Facebook 兩種 MMS 英語課程對學生學習英文的影響。研究對象將以應用英文系的大學生為主。資料蒐集包括學 生前測、後測成績、問卷、團體訪談及所有 Line 和 Facebook 的對話內容。量化資料將以 SPSS 統計軟體作為分析工具，包括 t-test、統計敘述、ANOVA、相關性等分析。質化資料則 採內容分析法進行編碼、歸納與分析。在數位化的時代，時下年輕人喜歡使用 MMS 作為休閒 和聯絡的工具，本研究希望將其功能提升為學習工具，使英語學習更多元化、更無所不在。 研究成果不僅能作為學生學習的輔助工具，更能提供未來相關領域的研究人員重要參考。
The development of mobile technology is rapidly changing the environment and the way of learning in school. According to the Google report in 2013, the popularity rate of smart phone in Taiwan has reached 51%. In addition to facilitating communication, smart phones have made ubiquitous E-learning more accessible and mobile learning more popular. Recently, several attempts have been made to understand the benefits of integrating smart phones and related applications, such as email and Facebook, into English language education. In contrast to short messaging service (SMS), multimedia messaging service (MMS) can deliver richer information, such as pictures, audio and video files, to enhance the interest of English learners. However, previous research on SMS- or MMS-based English learning has tended to focus on improving English vocabulary rather than enhancing the learning of interactive English conversation. As mobile learning is gaining much popularity, the viability of MMS in learning English is worthy of investigation. The growing number of international tourists in Taiwan has made learning English for tourism become important, but Taiwanese students’ English ability is generally poor. Therefore, based on the concept of Dual Code Theory (Paivio, 1986), MMS-based tourism English learning activities will be developed to investigate the viability of MMS in learning tourism English. Through the quasi-experimental design, the experimental group will use LINE as learning platform via smart phones, and the contrast group will employ Facebook on PC. The study aims to examine how the mobile MMS (i.e., Line) and PC MMS (i.e., FB) exchanges differ in terms of learning tourism English. The participants will be college students in the Department of Applied English. Data collection consists of pre- and post-test, MMS messages, questionnaire, and student interviews. The quantitative data will be processed with SPSS, including t-test, descriptive statistics, ANOVA, and correlation. Content analysis will be utilized to analyze qualitative data. In the digital era, youngsters prefer to use MMS as a leisure and communication tools. It is hoped that such function can be leveraged to support English language learning and make learning more diversified and ubiquitous. Results of this study may suggest a broader implication of using MMS as a supplementary tool for learning as well as provide important reference for future researchers in the related fields. |
