淡江大學機構典藏:Item 987654321/119689
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    题名: Heterogeneous effects of hotel ownership structure changes on localized market competition using multilevel mixed-effect analyses
    作者: Shih-Chuan Lin;Yoo Ri Kim
    关键词: Competition;Hotel;Market dynamics;Multilevel mixed-effect model;Ownership structure change
    日期: 2021-06
    上传时间: 2020-12-08 12:10:23 (UTC+8)
    出版者: Wiley
    摘要: Ownership structure, a source of firm heterogeneity, can change competitive environments and market structures; the impact on the hospitality industry is unknown. This study investigates the impact of hotel ownership structure changes on the magnitude of localized competition of different quality segment hotels. Two-level mixed-effect analyses reveal that hotel ownership structure change from chain-affiliated to independent increases the number of neighboring economy hotels, while the change from independent to chain-affiliated increases the number of neighboring upper-upscale hotels. Ownership structure changes in the same market can be a key driver of market dynamics, suggesting that hotels should co-locate with caution.
    關聯: Managerial and Decision Economics v.42 n.4, p.808-820
    DOI: 10.1002/mde.3274
    显示于类别:[經濟學系暨研究所] 期刊論文

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