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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/114500

    Title: 以擴充計劃行為理論觀點探討線上遊戲玩家知識分享
    Other Titles: Discussion online gamers knowledge sharing : theory of expanded planning behavior
    Authors: 黃偉倫;Huang, Wei-Lun
    Contributors: 淡江大學資訊管理學系碩士班
    楊明玉;Yang, Ming-Yu
    Keywords: 計劃行為理論;知識分享;虛擬社群;沈浸;共同依附;線上遊戲;Theory of planned behavior;knowledge sharing;Virtual Community;immersion;Codependency;Online Game
    Date: 2017
    Issue Date: 2018-08-03 14:54:36 (UTC+8)
    Abstract: 由於線上遊戲中虛擬社群潛在知識難以獲得,故本研究根據計畫行為理論態度的個人特質、主觀規範、知覺行為控制為基準並提出知識分享相關構面。藉此研究參與知識分享動機,從知識分享動機中發現各種意圖反應和分享行為等構面;(1) 玩家沈浸狀態:自身言論技巧與增加知識廣度;(2) 知識分享意圖:虛擬社群中發表知識經驗分享過程; (3) 虛擬社群共同依附:共同分享虛擬社群中知識經驗價值; (4) 持續知識分享行為:玩家實際參與的持續知識分享行為結果。
    Online game is difficult to obtain knowledge of virtual communities potentially. Proposed knowledge-sharing related aspects is based Attitudes Personal qualities, Subjective Norms, Perceived Behavior Control on Theory of Planned Behavior. The author thinks cause’s motivation to participate of knowledge sharing. Knowledge sharing motivation found intention, knowledge sharing behavior and other aspects. (1) Players immersed state: Speech skills and increase the breadth of knowledge. (2) Knowledge sharing intention: Their Published knowledge and process experience sharing on virtual community. (3) Virtual community’s codependency: Virtual community is sharing to knowledge experience value. (4) Knowledge sharing behavior: The players themselves participate in the actual knowledge sharing.
    The authors used the web survey. Gather information about personal knowledge-sharing behavior. Total recovery of 312 valid samples. Because of the large, number of motivations and the limited share of the literature on the sharing of experience value, Explanatory power of behavioral. The results are described below:
    The subjective norm of knowledge sharing is the main source of knowledge sharing motivation. The interaction between virtual communities and peers has the strongest motivations for knowledge sharing. Virtual community in the common relationship of knowledge sharing the most influential personal traits. Reflect when their own characteristics found in the sharing of motivation that Increased community participation in order to benefit the population or to take care of specific people. Players immersed in the state found that knowledge sharing motives than knowledge sharing intentions to the strong. Knowledge-sharing motivation is devote that community, complete, the ideal of the mind and cause the best interactive process.
    Appears in Collections:[Graduate Institute & Department of Information Management] Thesis

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