淡江大學機構典藏:Item 987654321/114122
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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/114122

    Title: 探討海運承攬業導入資訊分享平台之關鍵因素
    Other Titles: Exploring the key factors of implementing information sharing platform for seafreight forwarding industry
    Authors: 葉柄伸;Yeh, Ping-shen
    Contributors: 淡江大學國際企業學系碩士在職專班
    孫嘉祈;Sun, Chia-chi
    Keywords: 資訊平台;海運承攬業;Information platform;Seafreight forwarder;DEMATEL
    Date: 2017
    Issue Date: 2018-08-03 14:42:22 (UTC+8)
    Abstract: 台灣為典型海島型經濟,整體經濟成長動能需要依賴國際市場主要商業夥伴的訂單來帶動產業發展,特殊的地理位置及早年定位因素、海港等交通建設皆發達。因外銷貿易導向,故國內海運產業發展蓬勃且有很大的市場空間,因應中小企業數量眾多、操作彈性靈活的海運承攬業者快速發展,由早期少數幾間大型業者、後續不斷有資深經理人及具豐富實務經驗的創業者如雨後春筍出現。
    將針對下列六大構面:1. 航線及解決方案 2. 艙位及價格 3. 文件 4. 人員 5. 電子商務。進行剖析與探討並提出作者觀點。
    It’s the typical Island economy of Taiwan and the overall economy growth needs to depend on orders from main international business partner to trigger industries develop. Due to special geographical location and early position, the seaports and other traffic infrastructures were well developed. Because of exporting orientation, the domestic seafreight grew very rapidly and had big market potential. Tailored to numerous small and medium enterprises, the flexible seafreight forwarders expanded quickly from early monopoly to recent ubiquitous startups.
    From official registration of 1986, until now the total of seafreight forwarder is nearly 900. The heavy competition has caused users familiar with the industry and market price information. Therefore, the difference of forwarders become more and more; even fewer competitive advantages and unique features of every forwarder. Hence, the competition became heavier and harsher than before and everyone focuses on the price war. Though being affected by this situation, however, the global landmark logistics forwarders gradually strengthen their software and information capability to segment different market, which concentrates on service quality and highly added value transportation. This gains the royalty of exporting and importing firms. As one member of global supply chains, no doubt Taiwan will face the transition.
    This article will discuss related documents and collect data to explain the importance of information platform and concrete definition, which combines with the basic traits, recent trend and operational difficulties in practice. Then show the necessity of information sharing platform as well as the factors and correlations influencing platform buildup. From several aspect in practice, we summarize key points and first priority for inserting new systematic platform through questionnaire and opinions from seafreight forwarder employees and experts.
    We work on six aspects of seafreight forwarder industry as follows: 1. Tradeline and total solution. 2.Space and Price. 3. Document. 4. Staff. 5.E-commerce. 6. Organization. Finally, analyze and discuss them to provide the auditors’ viewpoints.
    Appears in Collections:[Graduate Institute & Department of International Business] Thesis

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