淡江大學機構典藏:Item 987654321/112801
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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/112801


    Title: 「互動與投入」誰才握有臉書粉絲專頁信任與購後行為關聯性的籌碼?——以星巴克(STARBUCKS)為例
    Authors: 鐘鈺鈞;張文榮;廖述賢
    Date: 2017-12-30
    Issue Date: 2018-03-02 12:13:13 (UTC+8)
    Relation: 9卷,3期,pp.257-278
    Appears in Collections:[Department of Management Sciences] Journal Article

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