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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/110735

    Title: 創意市場之應用: 以淡江大學產經系碩士班創新與評鑑計畫為例
    Other Titles: An application of idea market : case study of idea innovation and evaluation in department of industrial economics at Tamkang University
    Authors: 黃云均;Huang, Yun-Jyun
    Contributors: 淡江大學產業經濟學系碩士班
    池秉聰;Chie, Bin-Tzong
    Keywords: 創意市場;教育;市場機制;問卷調查;個案研究;Idea Market;education;Market Mechanism;questionnaire;Case Study
    Date: 2016
    Issue Date: 2017-08-24 23:34:39 (UTC+8)
    Abstract: 本文以「創意市場」機制來進行創意開發及評鑑計畫。試圖以「為何要念研究所」為主題,並以淡江大學產經系碩士班及大學部同學作為研究對象,透過本研究探討如何將創意市場機制運用至教育產業的創意上。計畫結束後以問卷調查方式來瞭解創意市場機制的成效。
    In this study, we applied a mechanism of the “idea market” to generate and evaluate innovative Ideas. The theme of the research project called “why graduate school” took graduate and undergraduate students in the department of Industrial Economics at Tamkang University as a case study. We tried to apply the idea market mechanism to educational services. In the end of the project, we used questionnaire method to investigate the effectiveness of the market mechanism.

    The results of our idea market show the potential application in educational services. The proposed ideas help us to know the thinking about the graduate schools and the future development ideas. The participants in the project give us positive feedbacks in the perspectives of market openness, innovation, diversity and efficiency. Compared to the voting mechanism, participants suggest that the idea market mechanism is more useful, effective and free than voting mechanism.
    Appears in Collections:[Graduate Institute & Department of Industrial Economics] Thesis

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