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    Title: 運用DEA法評估兩岸產險業之自留業務效率
    Other Titles: Using DEA to Measure Retention Efficiency of Cross-Strait Non-Life Insurance Companies
    Authors: 張雅茵;高棟梁;陳映而
    Keywords: 產險業;自留業務;經營績效;資料包絡分析法;Tobit迴歸
    Date: 2016-07-27
    Issue Date: 2016-12-17 02:12:52 (UTC+8)
    Abstract: 本論文運用傳統一階段及兩階段資料包絡分析法,衡量兩岸36家產險公司2008年至2013年期間之自留業務效率。研究結果發現在傳統一階段資料包絡分析法中,台灣整體的自留業務效率值高於大陸。惟若改用兩階段資料包絡分析法進行評估時,則顯示第一階段的行銷效率值台灣雖然高於大陸,但在第二階段的自留業務務效率值,則大陸優於台灣
    Relation: 2016中國保險與風險管理國際年會論文集
    Appears in Collections:[保險學系暨研究所] 會議論文

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