淡江大學機構典藏:Item 987654321/108182
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    Title: 營收動能生命週期
    Other Titles: SALES MOMENTUM LIFE CYCLE
    Authors: 顧廣平
    Keywords: 營收動能;營收市價比;反應不足;過度反應;動能生命週期
    Date: 2016-06
    Issue Date: 2016-11-05 02:10:59 (UTC+8)
    Publisher: 中華商管科技學會
    Abstract: 針對台灣股市,本研究探討營收動能與營收市價比對預測未來報酬的交互作用。結果顯示營收市價比能預測營收動能的數量與持續性,特別是高(低)營收市價比贏家(輸家)經歷較長的價格延續,以及低(高)營收市價比贏家(輸家)經歷較快的價格反轉。進而,本研究建立營收動能生命週期假說彙整結果,以及營收市價比可辨識股票處於生命週期哪一個階段。綜言之,本研究顯示營收市價比對「動能」和「價格」策略之間,或「反應不足」和「過度反應」效應之間提供一個重要的連結。
    Relation: 商管科技季刊 17(2), p.207-239
    Appears in Collections:[Graduate Institute & Department of Banking and Finance] Journal Article

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