淡江大學機構典藏:Item 987654321/107511
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    题名: Constructing Taiwan’s Motorcycle Diffusion Model Against Government Subsidy
    作者: Huang, Shih-ping Kevin;Kuo, Lo-pin;Chou, Kuei-Lan
    关键词: government subsidy;greenhouse gas emission;Taiwan
    日期: 2016-06-28
    上传时间: 2016-09-20 02:11:11 (UTC+8)
    出版者: IISES
    摘要: Government plays an important role in promoting green consumption. However, insofar, most studies are qualitative based. The novelty of this research is to provide quantitative evidence to support the existing literature. We try to examine the connection between government policy initiatives and green consumption in Taiwan. We choose motorcycle industry as the basis of our analysis. Motorcycle is a major green-house gas emission contributor in Taiwan. Consequently, we explore factors associated with the diffusion of electric motorcycle and attempt to forecast the diffusion in Taiwan. The results show that small electric motorcycles are likely to gain a competitive advantage in Taiwan’s market after 2018. Government should gradually reduce its subsidy as the market become mature.
    關聯: 24th International Academic Conference, pp.39
    显示于类别:[會計學系暨研究所] 會議論文

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