淡江大學機構典藏:Item 987654321/106453
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    Please use this identifier to cite or link to this item: https://tkuir.lib.tku.edu.tw/dspace/handle/987654321/106453


    Title: Green brand personality and green purchase intentions: the mediation roles of green brand associations and green brand attitude
    Authors: Chen, Yu-Shan;Chang, Ching-Hsun
    Date: 2015-12-05
    Issue Date: 2016-04-27 11:13:37 (UTC+8)
    Relation: ISER- 16th International Conference on Science, Innovation and Management (ICSIM)
    Appears in Collections:[Graduate Institute & Department of Business Administration] Proceeding

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