淡江大學機構典藏:Item 987654321/106160
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    题名: An Insight on Medical Tourism Sector Developments in Asian
    作者: Cheng, Hilary;Lu, Yi-Chuan;Chen, Shu-Chiao
    关键词: medical tourism;government policy;marketing;development strategies
    日期: 2016-03-01
    上传时间: 2016-04-22 13:22:28 (UTC+8)
    出版者: 中華人文科技創新國際學會
    摘要: The study concludes by proposing six reasons for consumers to engage in medical tourism overseas as well as strengths and seven features of medical tourism developments in major nations around the world are listed as follows。Reasons Consumers Engage in Medical Tourism Overseas(a) Relatively lower medical fees(b) Long waitlisting for medical services locally(c) Inadequate medical facilities or techniques locally(d) Advanced technology or facilities overseas(e) Integrated medical and cultural experience overseas(f) Comprehensive planning of insurance system;Strengths and Features of Medical Tourism Developments in Major Nations(a) Enhanced trust level as there is no language barrier when seeking medical attention(b) Low-cost(c) Advanced medical techniques and state-of-the-art facilities(d) Professional medical features(e) Instant and applicable medical tourism package planning(f) International marketing propaganda(g) Lifting of restrictions on medical related laws and ordinances.
    關聯: CIIP International Certification Review 2(1)
    显示于类别:[統計學系暨研究所] 期刊論文

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