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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/105201

    Title: 兩岸保險代理人制度比較之研究
    Other Titles: A study on insurance agent system between Taiwan and China
    Authors: 廖誼燕;Liau, Yi-Yen
    Contributors: 淡江大學保險學系保險經營碩士在職專班
    廖述源;曾文瑞;Liao, Shuh-Yuan;Tseng, Wen- Jui
    Keywords: 保險代理人;保險中介人;Insurance Agent;Insurance Intermediary
    Date: 2015
    Issue Date: 2016-01-22 14:50:13 (UTC+8)
    Abstract: 隨著大陸經濟體的崛起,世界各國皆摩拳擦掌想要在其中佔有一席之地,但台灣之保險業卻因某些因素,而須遵守大陸所制定最嚴謹之532條款(保險公司總資產須達50億美元、公司創設需滿30年、在大陸成立代表處或辦事處須滿兩年以上),但台灣業者豈能錯失這場盛宴;反觀歐美全球性知名保險業者,早已用『保險代理人』制度,悄悄進行叩關,而此模式,亦可作為本國保險業者之借鏡。
    As China emerges as an economic powerhouse, businesses around the world are eager to make headway into China''s markets. However for some reasons, life insurance companies in Taiwan are subject to the most stringent "532 clause" (total assets of not less than US$5 billion, at least 30 years of operations in insurance industry, and a representative office or liaison office for at least two years in China) set by China''s insurance regulator. In contrast, multinational insurers from Europe and the U.S. have been making quiet moves to gain a presence in China through the "insurance agent" system. Their business model provides a good example for domestic insurers.
    By studying the insurance agent system in Taiwan and China, current status of business development and future challenges for insurance agent business in China, this paper attempts to make suggestions in the aspects of (1) acquisition of qualification, (2) business execution, and (3) supervision. It is hoped that insurance companies in Taiwan and China can establish "point"
    communication through the agent system, which, furthermore, will evolve into "linear" extension as foundation for "full" communication and ultimately "total" development of the insurance industry on both sides across the Taiwan Strait. This study aims to provide reference to relevant government agencies and assist the domestic insurance companies in establishing their presence in China''s market.
    Appears in Collections:[保險學系暨研究所] 學位論文

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