淡江大學機構典藏:Item 987654321/104352
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    題名: Designing a multi-issues negotiation support system based on prospect theory
    作者: Huan-Jyh Shyur;Hsu-Shih Shih
    關鍵詞: Negotiation support systems;Utility function;Prospect theory;Value function
    日期: 2015-11-20
    上傳時間: 2016-01-06 10:56:32 (UTC+8)
    出版者: Elsevier Inc.
    摘要: Considering a prospect-theory type marginal utility function, the S-shape value function is utilized to encode the preferences of negotiators. This article presents the framework of a purchase negotiation support system. Based on the proposed framework, a prototype system was developed to carry on multi-issue decision problems during the purchase negotiation process. To examine the feasibility of using the value function to represent players’ preferences in the negotiation system, we examined the final agreements from 25 simulated negotiation scenarios using two different preference settings.
    關聯: Information Sciences 322 pp.161–173
    DOI: 10.1016/j.ins.2015.06.014
    顯示於類別:[資訊管理學系暨研究所] 期刊論文
    [管理科學學系暨研究所] 期刊論文

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