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    Please use this identifier to cite or link to this item: http://tkuir.lib.tku.edu.tw:8080/dspace/handle/987654321/102205

    Title: 行動應用程式使用方式(App)對創新能力與偶然力之影響研究 : 以南山人壽員工為例
    Other Titles: A study of the application usage on innovation capacity and serendipity : a case of Nan Shan Life employees
    Authors: 王宗賢;Wang, Tsung-Hsien
    Contributors: 淡江大學管理科學學系碩士班
    牛涵錚;Niu, Han-Jen
    Keywords: 行動應用程式;創新能力;偶然力;自我實現;知識整合;App;Innovation capability;Serendipity;Self-Actualization;Knowledge Integration
    Date: 2014
    Issue Date: 2015-05-04 09:49:59 (UTC+8)
    Abstract:   隨著全球慧型手機的快速成長,手機行動應用程式服務創造出新的商機。而在這個競爭激烈的環境之下,個人面對極大的工作競爭,正因如此,該如何強化個人創新能力與知識整合的提升及績效的產出以達到自我實現之境界,成為個人面臨最大的問題。而創新意指就是使員工產生創意的想法,而創意想法通常誘發於員工在面對工作下,以及所面臨之新任務和無前例可循的挑戰時,個人能透過創新行為來修正自己或工作環境,以幫助有效的達到目標。
      Faced with this rapidly changing era of today, more and more advanced mobile communications technology. Smart phones have gradually deepened people''s daily lives, influencers everyone. However, the differences for different employees on the use of APP resulting in different qualities. Worthy of our further discussion. Primarily purpose of this study is based on Self-Actualization as the independent variables, resulting the impact of Innovation capability and Serendipity. Then use the Knowledge Integration and APP Use as a moderating variable to separately investigate the effect of interfering with the Innovation capability of Self-Actualization and the Serendipity of Self-Actualization.
      This study focuses on Nan Shan Life Insurance 520 employees as research subjects. And using research methods such as correlation analysis, regression analysis,ANOVA and hierarchical regression analysis to authenticate the research hypothesis. We found a significant correlation among Self-Actualization, Knowledge Integration, Innovation capability and Serendipity. Finally, the study also found Knowledge Integration and APP Use interference effects as a moderating variable, also among self-actualization of Innovation capability and self-actualization of Serendipity.
    Appears in Collections:[管理科學學系暨研究所] 學位論文

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