Factors Affecting Taiwanese Banks' Entrance into China and Entrance Strategies

淡江大學機構典藏 > 商管學院 > 企業管理學系暨研究所 > 期刊論文 > Item 987654321/100049

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題名:	Factors Affecting Taiwanese Banks' Entrance into China and Entrance Strategies
作者:	Lee, Wen-Shiung;Chian, Jian-Da
貢獻者:	淡江大學企業管理學系
關鍵詞:	FDI;DEMATEL;ANP;MCDM;eclectic
日期:	2012-08
上傳時間:	2015-01-28 10:00:55 (UTC+8)
出版者:	Orion Mall: EuroJournals
摘要:	The eclectic paradigm proposed by Dunning, a model to evaluate foreign direct investment (FDI), indicates that major factors influencing foreign investors' FDI include ownership advantage, location advantage, and internalization advantage. However, the relative importance of the three factors and sub-factors influencing these three factors were unexplained. This study further discusses Dunning's eclectic paradigm by exploring the unexplained portion by establishing an investment decision model through Decision Making Trial and Evaluation laboratory (DEMATEL), Analytical Network Process (ANP), and Multiple Criteria Decision Model (MCDM). Moreover, the research provides three entrance strategies and the evaluation critieria for foreign investors and tested the decision model. Results showed that the three factors all possess interactive effects and selffeedback relationships. Among the 11 evaluation criteria, the political factors criterion is the most important factor affecting FDI, followed by trade agreement and control. In terms of entrance strategy, setting up a subsidiary in China is closest to foreign investors' expected return, thus becoming investors' most favorable strategy.
關聯:	International Research Journal of Finance & Economics 95, pp.173-195
顯示於類別:	[企業管理學系暨研究所] 期刊論文

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